With a tree in the corner, some Astroturf rolled up at the side of the room, and countless empty boxes scattered around, Skout HQ is packed to the rafters at the moment. But it’s all for good reason! It’s an exciting week as Skout exhibits for first time at Prolific North Live, a two-day event that sees digital, marketing and media pros demonstrating what they have to offer, with many creative workshops and tech innovation demonstrations on the agenda too.
Our objective for 2017 was to step up Skout’s marketing to show the full extent of our services and to solidify our brand of ‘natural storytelling.’ Prolific North Live will see around 6,000 attendees visit the exhibitors and speakers sessions, and showcases the innovative talent of the north’s creative industries. Recent years have seen the north taken seriously as a media powerhouse, and as a local B2B PR consultancy, we’re proud to be part of the mix.
Our ‘natural storytelling’ approach will be the focus of our exhibition stand at the event and we hope to convey our brand message of working with B2B organisations to help them communicate the natural stories from within their businesses. We want you to get involved too. We want you to tag us on Twitter (@skoutpr) and tell us what your favourite book is and why (don’t forget to add the #PNLive hashtag!). We’ll choose one lucky winner at random who will win a year’s supply of books – that’s a book token for £120, so a book a month. And-feel free to pay us a visit and tell us in person if you prefer.
Visit Skout PR on stand number 36 and expect to see our botanical stand, examples of our previous work, and meet the Skout team who can tell you all about natural storytelling and what it can be for your business. And as we’ll be rubbing shoulder with the north’s media talent, we expect to learn a lot ourselves too. We’ll be sure to report back on how it went. We hope to see you there!
Alex Brown enjoys being one of the Skout blog’s most regular contributors.