Skout poses triple threat at PR Moment awards

Posted on 22nd February 2018 by Fiona

We’re never shy at shouting about our awards success here at Skout. And, following our recent triumph at the CIPR PRide awards where we won gold in the Integrated Campaign Category with our client Wax Digital, we‘re delighted to tell you that we’ve been shortlisted in the following three categories at this year’s PR Moment Awards:

Best Use of Research

Working with our client Sana Commerce, the campaign ‘Spotlight on global digital transformation’ saw us use market research to help position Sana as a market leading provider of B2B e-commerce solutions in eight of its target territories across the globe.

Best B2B campaign

In association with our client Gazprom Energy the ‘PR cooking on gas’ campaign demonstrates how we worked with our client to help them showcase their expertise in the B2B energy buying space. We also helped position Gazprom Energy as a trusted source of industry information and increased brand familiarity.

Best B2B PR agency

In this category we are up against a number of other B2B PR specialists all vying for the top spot. Our entry shows how as an agency we champion the need for fresh communication approaches to a variety of serious business topics and niche audiences. It also demonstrates how we’re edging closer to our ambitions to be the North West’s (and UK’s) top indie B2B PR specialist.

The PR Moment Awards celebrates sector excellence, recognising and rewarding outstanding campaigns and exceptional talent in UK PR and comms. Last year, it received over 850 entries and welcomed over 1,000 guests to its award ceremonies in both London and Manchester.

Now of course, we’ve got everything crossed for ‘the triple’ at this year’s event, but as the award organisers have reliably assured us, just to get shortlisted is a massive achievement. Good luck to all those who have made the shortlist and see you at the awards ceremony in April! And if you’re looking for a Skout on the night, check the dance floor: we’re always first up and usually last agency standing!


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