November is shaping up to be an exciting month at Skout! We recently announced our award nomination at the CIPR PRide Awards, and last week we heard that we’ve also been shortlisted in the upcoming B2B Marketing Awards, an annual event that celebrates the best of B2B marketing.
We’re shortlisted in the B2B PR agency of the year category. We’re delighted to have been recognised in an event dedicated purely to successful B2B marketing. As B2B PR specialists we know how much of a challenge it can be to formulate creative ideas on certain business-related topics that some might consider to be a bit dry or even dull. PR pros like us take these topics and bring them to life. Scratching beneath the surface, we uncover the really interesting stories that resonate. Businesses are often sat on a wealth of data and fascinating facts about their sectors and our job is to find these stories and turn them into successful media campaigns. Events like this showcase some of the hard work of B2B marketing and PR agencies, so it’s great to see this award ceremonies give our sector the recognition it deserves. The B2B Awards is a national event, so Skout is up against some of the country’s best PR and marketing agencies.
A black tie event with a champagne reception is always a treat, so we’re certain that we and our fellow B2B PRs and marketers on the shortlist will have a great night. Keep your fingers crossed for us, and we’ll let you know how we get on!
Alex Brown enjoys being one of the Skout blog’s most regular contributors.
