We really loved this story covered by Prolific North recently demonstrating the power of Twitter. North-west based trading company, webuyanycar.com has launched webuyanytoycar.com after being on the receiving end of a Twitter prank, fully supported by the Twitter community.
Twitter user, @JamieDMJ tweeted a fake letter claiming to be from the car trader which said it refused to buy a plastic toy car. The letter was retweeted over 26,000 times by social media users and spurred the car traders into being true to their word.
A spokesperson for webuyanycar.com said: “We loved the hoax letter thought up by @JamieDMJ. It gave us a giggle and the engagement on Twitter has been great fun.
“However, it highlighted the demand for us to buy ANY car. So we are offering an amnesty for all Little Tikes covered in cobwebs and gathering dust in garages up and down the country. We will buy the first 100 brought to us in full working condition, for the flat fee of £10 – with the money all going straight to charity.”