Digital PR services

If you are a business looking to increase its profile in the technology industry, then you should consider hiring a technology PR agency. Technology PR agencies can help businesses to get their message out there and build relationships with key media outlets. They can also help to create compelling content that will capture the attention of journalists and bloggers. In this blog post, we will discuss the top four benefits of hiring a technology PR agency.

What is technology PR?

Technology PR is the process of creating and maintaining a positive public image for a company or organization that deals with technology. This can be done through various means such as media relations, content marketing, and social media engagement.

How to find a good Technology PR agency

There are several things you should consider when looking for a Technology PR agency. You want to ensure that the agency has experience in the Technology industry and that they have a good track record of getting results for their clients. You should also ensure that the agency is a good fit for your company culture and values.

What are the top four benefits of using a technology PR agency?

A Technology PR agency can provide your business with numerous benefits, including:

  • Increased visibility – Technology PR agencies can help to increase the visibility of your business in the tech industry. This can be done through various means such as media relations, content marketing, and social media engagement.
  • Improved reputation – A good Technology PR agency will work hard to improve the reputation of your business. This can be done by creating positive press coverage, conducting media campaigns, and managing your social media presence.
  • More opportunities – Technology PR agencies can open up new opportunities for your business. For example, they may help you to secure speaking engagements at tech conferences or get featured in industry publications.
  • Better relationships – A Technology PR agency can help you build better relationships with key media outlets. This can be done by creating compelling content that will capture the attention of journalists and bloggers.

Our technology PR work

Raising awareness of an industry leader

100% Group is an award-winning international retail display and graphics installation specialist working for leading global brands in more than 60 countries across the world. 

Global e-commerce thought leadership

E-commerce software provider Sana Commerce briefed Skout to devise and deliver content marketing campaigns to position it as market and thought leader on B2B e-commerce, and drive demand for its solutions.

Helping a legal ‘accident helpline’ provider achieve growth

Customer acquisition specialist mmadigital was looking to position itself as a disruptive technology business in the legal sector, and approached Skout to help build B2B brand awareness, educate law firms around the benefits of its innovative services, and boost its employer brand to support future recruitment.

'Immer besser’ B2B marketing

The commercial division of renowned German white goods manufacturer, Miele, was keen to boost awareness and sales of its products within the key commercial sectors of care, hotels, and veterinary practices.

Latest news and views

In B2B PR, thought leadership is one of those concepts that gets spoken about all the time. But do you actually know what thought leadership is? And do you have the right tools and skills in place to make it work effectively for you? In this post we aim to clarify what B2B thought leadership can do and help you gain greater benefit from it.

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